“Alexandra Fashion House” Ltd. was established after the privatization of the oldest bridal dresses studio in Asenovgrad and only then in the Balkan Peninsula.

Designer Dimitrinka Mutashova, who was just graduated at that time, is engaged in the creation of new and contemporary ball and wedding dresses. Pursuing the tradition and using her talents to create new and unique bridal dresses. She was spotted in 1998 by the jury of the Paco Raban Prize Contest. Among the more than ten fashion houses for wedding dresses from Asenovgrad and the country, Dimitrinka Mutashova was nominated. Paco Raban himself remains impressed by the young designer’s contemporary choices.

From the unconventional models of bridal dresses and unique accessories created by the team of “Fashion House Alexandra” Ltd., the striving to achieve the maximum satisfaction of every bride and graduate is a major task and with the time and policy of the company.

With the efforts of all those working at Alexandra Fashion House and the manager Sasha Mutashova, in 2005 the biggest wedding and formal outfits shop in Asenovgrad was opened. With its unique interior and contemporary design solutions in bridal and graduate fashion, the store is visited by many customers from home and abroad. Currently, the company exports to Italy, Greece, Germany and Russia.